It's not just about your organization

Yeah sure I focus on organizational performance, but that doesn't tell the whole story for me. 

And it shouldn't for you either. 

There's a reciprocal relationship between your organization and the environment it's operating in. 

I'm using "environment" quite expansively here...so think big. 

Your organization should be improving your external environment, and vice-versa. 

Take care of it, and it'll take care of you.